
To craft a seamless experience, I defined the information architecture and interaction flow by conducting user research and stakeholder analysis. This helped identify key user needs and pain points, which directly informed the structure of the wireframes.
To establish a scalable and maintainable design foundation, I played a key role in developing a design system using tokens and FIgma variables, ensuring consistency across the product.
After validating wireframes through user testing and stakeholder feedback, I transitioned the designs into high-fidelity prototypes, ensuring they were both visually compelling and functionally robust.
At CarExpert, I led the UX/UI design for the Car Showrooms project, enhancing how users explore new car models. I established a scalable design system, ensuring consistency and streamlining development. I created custom icons for car body types, improving visual clarity. My design focused on intuitive navigation, responsive layouts, and accessibility for all users. Collaborating with engineering and content teams, I aligned design with technical and content strategies to deliver a seamless experience.
ClientCarExpertLinkwww.carexpert.com.au